Substance Abuse - Messages and Policy Campaign (Talbot County) Annual

Program Summary

A campaign to target substance abuse behavior change in Talbot County teens and families.

Target Population

Talbot County Families with school aged youth are the target population.This is a universal prevention campaign.

Governor's Strategic Goal

Measures

TACO

How Much: # of parents connected to the Parent Coalition - (Annual)

FY 2015

1,200

TACO

How Much: # of community events attended that target - parents - (Annual)

FY 2015

TACO

How Much: # of community events attended that target - youth - (Annual)

FY 2015

TACO

How Much: # of media messages targeted to youth - (Annual)

FY 2015

2,108

TACO

How Much: # of media messages targeted to adults - (Annual)

FY 2015

2,108

TACO

How Well: # of parents involved in Parent Coalition that express satisfaction with the activities of the Parent Coalition when surveyed during the 3rd quarter of the year. - (Annual)

FY 2015

TACO

How Well: % of parents involved in Parent Coaltion that express satisfaction with the activities of the Parent Coalition when surveyed during the 3rd quarter of the year. - (Annual)

FY 2015

73%

TACO

How Well: # of parents involved in the Parent Coalition that express satisfcation with the responsiveness of the Coalition to their questions regarding substance abuse prevention when surveyed during the 3rd quarter of the year. - (Annual)

FY 2015

TACO

How Well: % of parents involved in the Parent Coalition that express satisfcation with the responsiveness of the Coalition to their questions regarding substance abuse prevention when surveyed during the 3rd quarter of the year. - (Annual)

FY 2015

71%

TACO

How Well: # of parents involved inthe Parent Coalition that feel Talbot Partnership Prevention Messages are respectful to families and engaging, when surveyed during the 3rd quarter of the year. - (Annual)

FY 2015

TACO

How Well: % of parents involved inthe Parent Coalition that feel Talbot Partnership Prevention Messages are respectful to families and engaging, when surveyed during the 3rd quarter of the year. - (Annual)

FY 2015

89%

TACO

Better Off: # of youth that when given the one question awareness survey -"have you heard an Anti-Substance Abuse message in the last 30 days?" report yes. (Survey to be conducted 3 times a year at youth events.) - (Annual)

FY 2015

TACO

Better Off: % of youth that when given the one question awareness survey -"have you heard an Anti-Substance Abuse message in the last 30 days?" report yes. (Survey to be conducted 3 times a year at youth events.) - (Annual)

FY 2015

72%

TACO

Better Off: # of parents involved in Parent Coalition that report when surveyed during the 3rd quarter of the year that they have learned at least one (1) new prevention technique through their interaction on the Parent Coalition. - (Annual)

FY 2015

TACO

Better Off: % of parents involved in Parent Coalition that report when surveyed during the 3rd quarter of the year that they have learned at least one (1) new prevention technique through their interaction on the Parent Coalition. - (Annual)

FY 2015

71%

TACO

Better Off: # of parents involved in the Parent Caolition that report an increased confidence in addressing substance abuse issues with their children, as measured during survey in the 3rd quarter of the year. - (Annual)

TACO

Better Off: % of parents involved in the Parent Caolition that report an increased confidence in addressing substance abuse issues with their children, as measured during survey in the 3rd quarter of the year. - (Annual)

TACO

How Much: # of Likes on Talbot Partnerships Facebook page - (Annual)

FY 2016

667

TACO

How Much: # of community events attended to raise awareness about substance abuse prevention - (Annual)

FY 2016

TACO

How Much: # of TV Public Service Announcements produced - (Annual)

FY 2016

TACO

How Much: # of times TV PSAs run - (Annual)

FY 2016

2,464

TACO

How Much: # of print PSA/Press Releases produced - (Annual)

FY 2016

TACO

How Well: # of people taking survey during December and June that report they have seen or heard an anti-substance use advertisement or message - (Annual)

FY 2016

171

TACO

How Well: % of people taking survey during December and June that report they have seen or heard an anti-substance use advertisement or message - (Annual)

FY 2016

77%

TACO

How Well: # of people taking survey during December and June that agree the Talbot Partnership Facebook page provides informative information - (Annual)

FY 2016

159

TACO

How Well: % of people taking survey during December and June that agree the Talbot Partnership Facebook page provides informative information - (Annual)

FY 2016

87%

TACO

How Well: # of Talbot Partnership Facebook posts that are shared at least once - (Annual)

FY 2016

136

TACO

How Well: % of Talbot Partnership Facebook posts that are shared at least once - (Annual)

FY 2016

45%

TACO

Better Off: # of people taking survey during December and June that agree the Talbot Partnership Facebook page provides helpful information - (Annual)

FY 2016

149

TACO

Better Off: % of people taking survey during December and June that agree the Talbot Partnership Facebook page provides helpful information - (Annual)

FY 2016

87%

TACO

Better Off: # of people taking survey during December and June that report having discussed local substance abuse problems with children, family, co-workers or friends - (Annual)

FY 2016

143

TACO

Better Off: % of people taking survey during December and June that report having discussed local substance abuse problems with children, family, co-workers or friends - (Annual)

FY 2016

86%

TACO

Better Off: # of people taking survey during December and June that report the Talbot Partnership has increased their awareness of the prevention of substance abuse problems. - (Annual)

FY 2016

102

TACO

Better Off: % of people taking survey during December and June that report the Talbot Partnership has increased their awareness of the prevention of substance abuse problems - (Annual)

FY 2016

62%

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